FJ Land cruiser focuses on retro personality and extreme off-road, while Toyota Land cruiser focuses on luxury and comfort and all-terrain passing, and their positioning is completely different. ‌‌‌

What’s the difference between positioning and appearance?
Style orientation: FJ Land cruiser looks young, fashionable and retro, like a cross-country elf crossing from the past; Land Cruiser looks luxurious and solemn, more like a mature and steady gentleman.
Body size: FJ Land cruiser has a compact body with a wheelbase of about 2690 mm; Land Cruiser is larger in size, with a wheelbase of 2,850 mm and a stronger gas field.